Chapter 110: Facing a Difficult Problem [Rapid Update 8]
Data import complete.
Check click-through rate: higher than in the previous period.
Check conversion rate: higher than in the previous period.
Check inventory: sufficient stock remaining.
…
After checking several routine indicators, Lin Luyou was at a loss.
All the key metrics showed that Junrui’s best-selling products were performing well. So where exactly was the problem?
Suspecting that she had made an error while selecting the data, Lin Luyou deleted the document and created a new one. Yet no matter what she did, she reached the same conclusion:
The best-selling products under Junrui were in a state of perfect normality—almost too normal.
“Xiaoxiao… are you free right now?” With no other choice, Lin Luyou turned to Tang Xiaoxiao, with whom she was fairly close. “I really don’t know what to do about Junrui.”
Tang Xiaoxiao was also in the middle of analyzing two urgent brands and was already stretched to her limit.
“Um… Tianqi, are you free right now? If you are, could you take a look at Junrui for Luyou?”
“What’s wrong with Junrui?”
“Ask Luyou directly. I’ve got two urgent cases on my hands and haven’t had time to look at them yet.”
Tang Xiaoxiao and Yang Tianqi conducted their exchange by calling out to each other across the office.
“Luyou, have you checked ARPU, click-through rate, and conversion rate?”
“I have! But all of them are normal!”
Lin Luyou called back from a distance.
After hearing her reply, Yang Tianqi said nothing. She glanced at the work in front of her, then suddenly rose and walked toward Lin Luyou.
“Let me see how you did it.”
As she spoke, she began scrolling through the data. With every passing moment, her brows drew more tightly together.
When Yang Tianqi remained silent for some time, Tang Xiaoxiao spared a little attention for them.
“Well? Any idea yet? Do you need me to come over and help?”
“No, no. You keep working.” Yang Tianqi waved her off, pushing Tang Xiaoxiao back when she leaned over to look. Then she pointed at the screen and said to Lin Luyou, “Here’s what you should do: pull up the sales data for the other brands in the same tier and see whether Junrui is the only abnormal one, or whether the entire luggage category has declined.”
“If that still doesn’t work, then the problem must lie with Junrui itself. Go to someone in the data analysis department and ask them to pull a more detailed report on the specific products Junrui currently has on sale. Find out exactly which product is affected and why.”
After giving Lin Luyou her instructions, Yang Tianqi hurried back to her own seat. She had plenty of work waiting for her as well.
Lin Luyou memorized Yang Tianqi’s instructions and quickly searched through the compressed file sent by email, locating the data for every brand in the luggage category that occupied the same tier as Junrui.
Import the data. Add a pivot table. Define the anomalous range…
After all that work, the worst-case scenario emerged.
Among luggage brands in the same tier, sales during this period had risen for some and fallen for others—but Junrui was the only one experiencing such a conspicuous decline.
“Tianqi, it really does look like there’s a problem with Junrui’s own products…”
“Mm. Then go find Yuyao right away. Remember to tell them this needs to be given priority—the boss is waiting for it.”
As she answered, Lin Luyou found Cai Yuyao’s contact information in the directory.
[Lin Luyou: Is this Sister Yuyao? I have some urgent data here and need to trouble you for help pulling it…]
[Lin Luyou: I need the detailed sales figures for Junrui’s main-selling products.]
[Lin Luyou: It’s a company under the luggage category.]
It was not long before Cai Yuyao replied.
[Cai Yuyao: What is your definition of a main-selling product?]
Definition?
Lin Luyou froze when she read those words. They were always talking about main sellers and bestsellers, but no one had ever explained the precise definition to her.