Chapter 161: Resolution (1)
There is indeed strength in numbers. Once the task was distributed among everyone, the overall efficiency skyrocketed instantly.
In no time at all, Lin Luoyou finished first, calling out with a hint of excitement:
"Y-Yes! There are issues with the inventory and full-reduction discount coupons for these items!"
Everything was unfolding exactly as Chen Xujia had surmised.
At that moment, her heart was filled with the joy of discovery. Yet, taking a deep breath and forcing herself to calm down, a wave of self-reflection washed over her:
If only she had been a little more diligent and patient, things could have been handled even better. The data fluctuations here should never have slipped past her eyes.
"Alright, hurry and give me the list of these brands." Seeing that her diagnosis was correct, Chen Xujia also breathed a sigh of relief. "While we still have time, we need to speak with the Marketing Department immediately so they can coordinate with the suppliers..."
"Oh, and earlier Luoyou only had time to check the top twenty of each category. Now everyone needs to expand the scope and review all brands showing anomalies—especially those being heavily promoted and supported during this traffic event!"
Knowing the critical importance of the matter, the team immediately plunged into a new round of screening.
Although the marketing tactic of full-reduction coupons had emerged several years ago and had long since been driven to death by the top two internet e-commerce giants, it was a first for Max. Moreover, they had boldly stacked other promotional discounts on top of it.
Max's original intention was to use a massive volume of full-reduction coupons to make consumers instantly perceive the depth of the platform's promotional discounts. Consequently, the platform had to ensure that every consumer could claim a sufficient number of coupons, rather than setting restrictive thresholds for claiming them or limiting the quantity on a first-come, first-served basis.
However, the configuration of the coupon quantities still relied on the suppliers operating their own backends. Although colleagues from the Marketing Department conducted reviews, their role was ultimately advisory. Whether those suggestions were heeded remained entirely up to the suppliers.
Because of this, the entire situation became uncontrollable.
Max had intended to achieve a win-win situation with suppliers through low-margin, high-volume sales, yet no one expected a flaw to emerge precisely at this link.
***
Lin Luoyou had naively thought that once they found the root of the problem, everything else would be resolved effortlessly.
Subsequent events proved just how young and simple she was.
Although the massive promotion had not officially begun, all relevant departments were already on standby, ready at a moment's notice to handle emergencies.
When Chen Xujia contacted several team leaders in the Marketing Department via private messages, they were utterly shocked.
In their exact words:
"That's completely impossible. Although no written agreement was signed stipulating the exact number of coupons to be issued for this event, everything was discussed and agreed upon a full week in advance. We've been partners for two or three years; we at least have that baseline of trust in our suppliers."
Those who replied this way were already considered polite. Others openly or covertly expressed suspicion, suggesting that the Operations Department's newly developed scoring system was still imperfect and had suffered a technical malfunction.
After all, with such a massive flaw suddenly surfacing and so many merchants collectively turning on their promises, no one could accept it right away.
It was not until Chen Xujia sent them the screenshots of the evidence compiled by her team members that they realized the gravity of the situation. Their attitudes shifted instantly, and they promised to have their subordinates contact the suppliers right away to resolve the issue before sales commenced at midnight.